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We're happy to have you!

Over the last two decades Lübeck and Travemünde have been welcoming a growing number of visitors from many countries of the world. As a travel agent, a multiplier from the tourism industry or media representative you are playing a key role in this positive development. If you’re looking for inspiration to put together an unforgettable itinerary for your clients or wish to write about Lübeck and Travemünde, we are happy to provide you with information, ideas and useful tips.

Barbara Schwartz

Head of Marketing & Communications
T +49 451 4091-907


Stories and people from Lübeck are featured in our blog Lübeck ZWISCHENZEILEN, which is available also in English.

Yes, indeed, Zwischenzeilen is one of those German words, which are hard to pronounce. Like giving it a try? ˈt͡svɪʃn̩  ˈt͡saɪ̯lən - according to the international phonetic alphabet.


Media Relations

You'd like to know in advance, which specific topic you could feature? You want to know more about Lübeck's lively food scene, one of our much loved events, Lübeck’s beautiful UNESCO World Heritage, an exhibition or the amazing seaside resort of Travemünde? You need pictures, footage material or assistance in organizing your application for filming permits? Please, check the info below or get in touch with us, if you don't find what you're looking for.

Story inspiration

  • UNESCO World Heritage Lübeck

    The medieval Old Town with its impressive number of cultural monuments has been part of the UNESCO World Heritage since 1987. Even the archaeological underground of Lübeck with now three million findings is part of it. These are some of the places you should visit

    • the Town Hall,
    • the Castle Monastery,
    • Koberg – a completely preserved quarter from the late 13th century – with St. Jacob's and the Hospital of the Holy Spirit,
    • the patrician houses from the 15th and 16th centuries between St. Peter and Lübeck Cathedral,
    • the Holsten Gate and the salt storage houses on the left bank of the river Trave.
    • the so-called "Founders' Quarter", which is presently being redesigned according to historical examples.

  • Lübeck - Queen of the Hanseatic Trading League
    In the middle of the 13th century merchants trading overseas joined together to form the Hanseatic League in order to pursue their economic interests together. In the course of time 70 major cities and 130 smaller towns joined the League. Learn more about the Hanse at the European Hansemuseum. Visit the Museum Harbour, which is located at the Untertrave embankment and take a look behind the facade of typical merchants' houses e.g. at the wine trading company Von Melle (Beckergrube 86) or at the Schabbelhaus (Mengstraße 48).

  • Lübeck - in the Footsteps of three Nobel Prize Laureates
    Lübeck is proud to claim three Nobel Prize winners among its residents: Thomas Mann (1875-1955) Nobel Prize for Literature in 1929);  Willy Brandt (1913-1992) Nobel Peace Prize in 1971 and Günter Grass (born in Danzig in 1927 died Lübeck 2015) Nobel Prize for Literature in 1999. The Willy-Brandt-House Lübeck and the Günter Grass-House give insights into the work and lives of the two Nobel prize laureates. While the Buddenbrook-House is undergoing a substantal renovation an interim exhibition about Thomas Mann can be seen at the Drägerhaus in Lübeck.

  • Lübeck's Culinary Ambassadors: Marzipan and Rotspon
    Lübeck is particularly well-known for its marzipan. You should drop by the Marzipan Museum at Niederegger's at Breite Straße 89 and marvel at the 12 life-size marzipan figures. But Lübeck also has a very unique, quite historic tradition of importing young red wines from Bordeaux by the barrel, aging them in the cellars of the city, bottling them, and branding them as “Lübecker Rotspon.” Tastings are offered at the traditional wine trading companym “von Melle”.

  • Lübeck Manufactories
    A number of unique manufactories can be found in Lübeck.Glassware mady by Rotter Glas, exquisite oils from the Löwenapotheke pharmacy, leather belts produced by Mohrmann, fine chocolate handmade at Evers & Tochter: these are just a few of the family-run companies we'd like to recommend.

  • Art and Culture in the Old Town
    Lübeck features 11 museums. Among them - St. Anne's Museum Quarter. The modern St. Anne’s Art Gallery features temporary exhibitions on art after 1945 while the historic museum St. Anne's displays significant medieval exhibits in the rooms of the former St. Anne’s cloister on nearly 9.000 m2. The multimedia presentation combines the diverse areas of the Museum Quarter and allows a virtual tour through seven centuries of art and culture. Download our catalogue, which portrayes the players of culture and art in Lübeck.

  • Social welfare from the Middle Ages to the present day
    There's quite a number of places to learn more about Lübeck as a place where social welfare was written in capital letters. Visit the Hospital of the Holy Spirit, one or more of the 90 historic alleyways and the Füchtingshof courtyard as well as the Seafarers' Guild to get an impression of the ideas behind these institutions and the people who financed them.

  • The seaside resort of Travemünde
    Water is the element which characterizes the life of the people in our city. We recommend enjoying a picknick by the water in the so-called "painters' corner" ot to go aboard an e-boat for an individual tour around the island-shaped Old Town. But also the Baltic Sea and fine sandy beach are within reach: Travemünde is a city ditrict of Lübeck. The seaside resort offers plenty of activities related to water sports. In addition, Germany's oldest lighthouse and the four-masted barque "Passat" await your visit.

  • Lübeck – Christmas city of the North
    The Christmas Market has a long tradition in the UNESCO World Heritage Site of Lübeck. First mentioned in records dating back to 1648, today, the historic buildings form the perfect backdrop for the lively pre-Christmas festivities. Lübeck offers 11 different areas. Each of them has an individual focus e.g. the new Harbour Glow, the Fairytale Forest and the Crafts‘ Market inside the Hospital of the Holy Spirit, which is unique in the world.

Media and blog trips

We are available to assist with story ideas, press visits, interviews and information for your news and features. We provide you with story ideas and press and blogger itineraries to suit your individual needs - whether you have a set theme and a precise brief, or just need some inspiration for a feature. We put our focus on sustainable and authentic travel experiences, which best reflect the quality of our destination.

Please note that each press or blog trip is measured on its individual merit and that we cannot assume any costs for travel or transfers from and to the airport, the hotel or any other destinations. We cover, however, the accommodation costs subsequent to prior agreement. We'd love to see Lübeck and Travemünde featured in your portrays.

Travel trade

You need tips for leisure activities, cultural offers or wish to know, which hotels suits your guests best and how to plan your itinerary? We are on hand to work with you as a group travel organiser or tour operator to ensure you and your customers get the best from your visit. We provide you with images, videos, maps or coach parking information and also book tour guides for tours of Lübeck and Travemünde in 16 languages. As a first inspiration, please, check our group travel offers and bear in mind, that your itinereraries and tours can be designed exclusively according to your needs.


Our quarterly newsletter in English is aimed at the international travel trade like tour operators and travel agents as well as at media representatives, travel writers and bloggers. It provides updates and information about new products and upcoming events. Please feel free to sign in.

Cruise company relations

We present Lübeck and Travemünde as a boutique cruise desination, which provides the perfect setting for luxury cruises and unique experiences. Lübeck's Old Town is a UNESCO World Heritage since 1987. Five amazing Gothic-style churches, which are great also for private organ concerts, numerous museums and more than 90 alleyways and courtyards await your guests. For more ideas and impressions check our website. We promote our cruise industry related offers to cruise execs together with our partners from the port of Lübeck-Travemünde.

Useful information

Distance from pier to city center (each pier)

Ostpreußenkai Travemünde: 200 m to Travemünde Old Town, 20 km to Lübeck Old Town
Burgtor Terminal Lübeck: 2 km to Lübeck Old Town

Transport to/from airport

Taxis, buses and trains are available: 9 km to Lübeck Airport.
70 km to Hamburg Airport.

Transport to/from city center

From Ostpreußenkai in Travemünde: 20 km (25 minutes by taxi) to Lübeck
From Burgtor Terminal Lübeck km (30 minutes’ walk, 5 minutes by taxi)

Services available for guests

Focus: Meetings and Business Events

We know our hometown inside out and will be happy to give you a few insider tips about Lübeck and Travemünde as a conference destination. We always have sustainability in mind.

With our convention team as your single point of contact, you can rely on professional advice, support and organisation.

We place sustainability at the heart of the tourism sector in Lübeck and Travemünde.

In 2021, we have established a network in order to act together towards rebuilding and redefining many aspects of tourism.
In May 2023, Lübeck and Travemünde have been certified by TourCert as sustainable travel destinations. If you wish to familiarize yourself with the respective activities and initiatives of partners and companies based in our city please read more here.

We are members of these tourism promotion networks operating on an international level

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